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Sökresultat för Kotter John P
HBR's 10 Must Reads for CEOs (with bonus article Your Strategy Needs a Strategy by Martin Reeves, Claire Love, and Philipp Til
Harvard Business ReviewWinning Global Markets: How Businesses Invest and Prosper in the World's Hi
Philip KotlerMuseum Marketing and Strategy: Designing Missions, Building Audiences, Gene
Philip KotlerMarketing 4.0: From Products to Customers to the Human Spirit
Philip KotlerLateral Marketing: New Techniques for Finding Breakthrough Ideas
Philip KotlerAttracting Investors: A Marketing Approach to Finding Funds for Your Busine
Philip KotlerMeasuring Marketing: 103 Key Metrics Every Marketer Needs
Philip Kotler