The arts and cultural sector has always been a challenging area in which to find business success, but the advent of a global health crisis greatly has amplified these challenges. This text leverages the expertise of arts management scholars to enable managerial success in the creative industries by avoiding strategic errors. This book takes as its starting point ten crucial building blocks of arts and cultural organizations in which strategic mistakes can be made. Building upon an understanding of the forces that shape the competitive environments of artistic organizations, the book asks readers to rethink traditional managerial knowledge. Each chapter provides analysis of a classic management problem, illuminating common mistakes made in overcoming such challenges and providing case-based insights into real world examples from Italy - the world's leading cultural sector. Speaking to current and student arts managers, this insightful book channels national and supranational cultural heritage to provide essential reading for managers of present and future arts and cultural organizations.